For Immediate Release
FALLON LONDON WINS TELEVISION/CINEMA GRAND PRIZE AT PRESTIGIOUS LONDON INTERNATIONAL AWARDS
(London, November 10, 2008) – Cadbury 'Gorilla' was the Grand Prize Winner in Television/Cinema at the 2008 London International Awards held at the Hippodrome this evening. Now in its 23rd year, London International Awards continues to honour excellence in advertising, design and digital media.
Fallon London, the agency responsible for 'Gorilla', also won a Gold Statue for the same spot in Confectionery/Snacks, Television/Cinema. Only six Grand Prizes were awarded at the ceremony, chosen from a pool of 17,969 submissions.
Forty entries from the United Kingdom in the mediums of Design, Digital Media, Integrated Media, Poster & Outdoor, Non-Traditional Media, Print, Radio and Television/Cinema have been chosen as Gold and Silver Statue Winners.
The 19 companies awarded Gold and Silver Statues are as follows:
Abbott Mead Vickers BBDO of London won one Gold Statue in Digital, two
Silver Statues in Poster & Billboard and two Silver Statues in Illustration, Print;
Agency Republic won a Silver Statue in Digital Media;
AKQA won two Silver Statues in Digital Media;
BBH London won one Silver Statue in Digital Media;
DDB London won one Gold Statue in Integrated Media, one Gold and one
Silver Statue in Poster & Billboard, one Gold Statue in Television/Cinema;
Fallon London won the Grand Prize in Television/Cinema, one Gold and
one Silver Statue in Television/Cinema;
Gcap Media won a Silver Statue in Radio;
Gorgeous Enterprises won two Gold Statues in Television/Cinema;
Lean Mean Fighting Machine won one Gold Statue in Digital Media;
Leo Burnett London won one Silver Statue in Poster & Billboard, one Silver Statue in Television/Cinema;
London Creative won one Silver Statue in Radio;
M&C Saatchi won one Silver Statue in Television/Cinema;
Ogilvy Group UK won one Silver Statue in Non-Traditional Media;
Peepshow Post Productions won one Silver Statue in Television/Cinema;
Poke won two Gold Statues in Digital Media and two Silver Statues in Digital Media;
Sonny won one Silver Statue in Television/Cinema;
Th1ng won one Silver Statue in Television/Cinema;
The Partners won one Gold Statue in Non-Traditional Media; and
Viking FM won one Silver Statue in Radio.
"The U.K. is one of the big winners of the Show this year," commented Barbara Levy, President of London International Awards. "The standard of the work in the U.K. has always been exemplary and we love showcasing the work in our Show. It just raises the bar for everyone."
Of the 17,969 total submissions from 81 countries, only five percent (5%) reached Finalist status. From that elite group, 1.4% attained Silver status and only 0.7% were awarded Gold Statues. The vast number of submissions reflects the prestige and explosive growth of the London International Awards since its inception in 1986 when 2,600 submissions were considered.
A complete list of finalists and winners can be viewed at the London International Awards' website, www.liaawards.com.
About London International Awards:
London International Awards honours preeminent work in advertising, design and digital media. Now in its 23rd year, the organisation's coveted statue has become an international icon of creative excellence. London International Awards is respected in an industry already saturated with awards because of its renowned jury panels and stringent judging process. In 2007, LIA has implemented a system that enables the Jury to award Silver Statues, supplementing the Finalist and Gold honours recognised to date. For more information, please visit www.liaawards.com.
For further Information and to obtain high-resolution images please contact:
Bee Lee +44 7702 555 441 / +1 646 346 4087
Vivian Santora +1 917 612 7358